Article What started as a relatively small event in 2020 initiated by Bulgari, Breitling and several independent watch brands located in and around the Beau Rivage Hotel in Geneva, has developed into a significant watch event on the agenda. The Geneva Watch Days 2024, the fifth edition, opens on August 29 for 4 days and will […]

Article The Chronopulse data on Chrono24 offers a wealth of information on where we are in the watch industry, monetary-wise. Based on actual transactions, Chronopulse follows the price movements on the secondary market over the past 5 to 6 years. Depending on chosen timeframe you can track the top brands individually and the market as a […]

Article The peak (or bubble, if you will) of pre-owned watch prices can be defined very specifically. In April 2022, during and right after that years’ Watches and Wonders, the price indices of pre-owned luxury watches peaked and reached the highest levels ever. Like other asset classes such as stocks and crypto the euphoria is always […]

Article I still remember the media frenzy in early 2022. Just a week before Watches & Wonders Swatch announced the MoonSwatch, and they immediately won the publicity battle over all the novelties that followed a week later. While the marketing approach was close to brilliant (only buy at the stores) and the effects very visible (long […]

Article Audemars Piguet has a great legacy in watchmaking. It not only achieved legendary status as a watch brand, it also played an essential role in the foundation of the watchmaking industry in Switzerland. If you look beyond the Royal Oak you’ll find a wealth of exciting, innovative and challenging watches in the brands’ history. With […]

Article Christie’s has offered a first glimpse of the sale catalogue for their Important Watches auction to be held in June 10 in New York. Amongst some very interesting vintage Rolex and Patek pieces (including a ref. 6098 Prototype Pre-Explorer) two Richard Mille pieces stand out. Two pieces that live up to all the brands’ standards, […]

Article The bi-annual Only Watch auction is a recurring event for collectors and watch fans in General. Not many of us will be in the financial position to participate in any of the watches (the most affordable watch this year was a Trilobe, reaching CHF 17,000). However, the fantastic line-up of 47 one-off watches is a […]

Article The micro brand segment is on the rise. With rising prices and long waiting lists for established players it becomes more attractive for the average collector to look outside the box and consider lesser-known brands on more affordable price levels. And if you make that step, you’ll be surprised by the variety, the passion and […]